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Home CHRO

PL Developments enhances supply Chain

Allan Tan by Allan Tan
August 18, 2025
Photo by cottonbro studio: https://www.pexels.com/photo/pharmacists-in-a-pharmacy-8657287/

Photo by cottonbro studio: https://www.pexels.com/photo/pharmacists-in-a-pharmacy-8657287/

Historically, over-the-counter pharmaceuticals manufacturer, PL Developments (PLD) relied on manual tools and spreadsheets for its planning processes.

However, the limitations of these methods became evident as the company faced challenges such as delayed order confirmations and high inventory levels.

With market expansion and surging demand for accessible healthcare products, PLD recognised the necessity for a more sophisticated solution to maintain its competitive edge.

Responding to growing consumer demand and the need for enhanced delivery capabilities to major U.S. retailers such as Walmart, Walgreens, and Target, the company will adopt the Kinaxis Maestro platform.

Time for change

“Consumers expect fast access to trusted health and wellness products, and our retail partners need the inventory to match shifting demand,” Thomas Crowe, Chief Supply Chain Officer at PL Developments.

The transition to Kinaxis Maestro aims to address these challenges by providing a unified platform that enhances visibility and predictive planning throughout the supply chain.

By leveraging AI-powered orchestration, PLD can optimise its inventory management and respond more dynamically to market shifts. This real-time insight allows the company to simulate various scenarios, anticipate demand, and make informed decisions much faster than before.

What's in it for PLD

The Maestro platform offers several advantages for PLD, including:

  • Unified data management: By consolidating information from various sources, Maestro provides a holistic view of operations, allowing for better decision-making across the supply chain.
  • Predictive planning: The AI capabilities of Maestro enable PLD to forecast demand more accurately, ensuring that they can meet retailer needs without overstocking.
  • Enhanced agility: With the ability to quickly adapt to market changes, PLD can implement strategies that optimise delivery times and improve overall efficiency.
  • Resource efficiency: Maestro allows for streamlined operations, reducing the need for excessive resources while maintaining high-quality service.

Conclusion
The partnership between PL Developments and Kinaxis exemplifies how innovative technology can transform supply chain management in the healthcare sector. As demand for health products continues to rise, the agility and efficiency offered by Kinaxis Maestro will be crucial for PLD in delivering essential products to consumers and retailers alike. This move not only strengthens PLD’s position in the market but also sets a precedent for other manufacturers seeking to modernise their supply chains in an increasingly competitive landscape.

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Allan Tan

Allan Tan

Allan is Group Editor-in-Chief for CXOCIETY writing for FutureIoT, FutureCIO and FutureCFO. He supports content marketing engagements for CXOCIETY clients, as well as moderates senior-level discussions and speaks at events. Previous Roles He served as Group Editor-in-Chief for Questex Asia concurrent to the Regional Content and Strategy Director role. He was the Director of Technology Practice at Hill+Knowlton in Hong Kong and Director of Client Services at EBA Communications. He also served as Marketing Director for Asia at Hitachi Data Systems and served as Country Sales Manager for HDS’ Philippine. Other sales roles include Encore Computer and First International Computer. He was a Senior Industry Analyst at Dataquest (Gartner Group) covering IT Professional Services for Asia-Pacific. He moved to Hong Kong as a Network Specialist and later MIS Manager at Imagineering/Tech Pacific. He holds a Bachelor of Science in Electronics and Communications Engineering degree and is a certified PICK programmer.

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